english
 

 

THE CBS NEEDS YOUR INPUT!
Canadian Bioethics Society
STRATEGIC PLAN 2020:

The purpose of the Canadian Bioethics Society (CBS) strategic planning process is to develop a long term strategic plan to 2020 for the Society.

There are four key phases in this strategic planning process. First in phase 1, focus groups involving various CBS members were conducted, where participants were asked to comment on the current mission of the CBS and provide input into a future vision and operational plan for the Society. In phase 2, in December of 2006, the members of the Executive Committee met face-to-face for an all-day strategic planning session where, building on the input received from the membership, the Executive developed a draft mission, vision and strategic operational priorities for the organization. In phase 3, the draft strategic plan will be posted on the CBS website for membership review and comment. In phase 4, the membership will approve a CBS strategic plan 2020 on May 31st, 2007 at the annual general meeting at the CBS conference (Joint Ethics Conference.).

1). Phase 1: Focus groups with members

Data Collection: Twenty-three tele-conference focus groups were conducted between July 18, 2006, and November 20, 2006. Groups were offered in both English and French. While only two groups were conducted completely in French, a number of Francophones participated in the English groups . Each focus group lasted approximately one hour and was guided by a facilitator. Group members were asked to discuss a series of questions on issues relating to the mission, the vision, the activities, and a logo for the CBS (CLICK HERE FOR THE MODERATOR’S GUIDE). For the majority of the focus groups, a separate recorder was present. Notes were taken as close to verbatim as possible so specific quotes could be used in the report.

Sample: A total of 90 people participated in the focus groups. Focus groups were comprised of current CBS members, including:

Academic Bioethicists and fellows
Practicing Clinical Bioethicists and fellows
Administrators and directors of ethics programs
Healthcare and health policy administrators
Professional practice leaders
Nurses
Physicians
Long term care and providers
Spiritual care providers
Professors
Students
Researchers and research ethics officers

Selection: All current CBS members were invited through e-mail to participate. An additional invitation was also sent to all of the directors/program leaders of bioethics centres and major bioethics programs in Canada. Participants were selected if they replied to the e-mail. The first set of e-mails was sent between July 12, 2006, and July 20, 2006. Members who had not replied were sent a second round of e-mails from August 1, 2006, to August 4, 2006. A third reminder was also sent out in the CBS fall newsletter. E-mails were sent in both French and English.

Data Analysis: Focus group content analysis was conducted independently by two reviewers and key themes relating to the mission, the vision, and the activities for the future operational plan of the CBS emerged.

Results: A final report (CLICK HERE FOR FULL REPORT) was prepared based on the findings of the focus groups. The material is organized and presented in the report according to the key questions in the moderator’s guide. Four key sections are reported. The feedback is related to: 1) the current CBS mission statement; 2) future vision statement for the CBS; 3) future activities and operations for CBS to consider; and 4) other findings. To be helpful as a resource each section is divided into strengths, opportunities for improvement, and specific recommendations. Direct quotations are used throughout the report as appropriate but there is no direct attribution of comments to any individual participant in the final report.

Limitations: There are certain limitations to the methodology in this visioning process. The main limitations relate to the small sample size and selection of participants. Although 90 members participated in the focus groups, this only represents 15% of the total CBS membership (a total of 583 individuals in total plus 5 directors of ethics centres who were not members of the CBS). Considering just those CBS members with known email access, this proportion rises to 23.4% (90/385).. This meant that members who did not have an e-mail address were not contacted and did not participate in the focus groups. This could potentially exclude certain members in rural areas or other communities who do not have computer access. Despite sending the announcements in both French and English, the French representation was lower than the English representation.

Results

Mission
Regarding the mission statement, most focus group participants felt that a definition of bioethics and updating the wording to reflect bioethics in the 21st century could improve the statement.

Vision
For a future vision statement and important aspects, there were six themes that a majority of people articulated and six subthemes that were viewed as important issues. The top six themes, in order of priority include: leadership; teaching, education, and knowledge dissemination; networking and communities of practice; importance of theory to practice and practice to theory; respect, tolerance, and transparency; and diversity and inclusivity. The six subthemes include student involvement; professionalization and credentialing; general public engagement; influencing public policy; resources; and advocacy and the media.

Future operational priorities
In terms of future activities and events, this report touches on eight potential opportunities, which are listed here in priority. These consist of the annual conference; dialogue and peer support; website; listservs, weblogs, and technology; the newsletter; a potential Canadian bioethics journal; public engagement; and a potential bioethics week.

Other
Finally, focus group participants also made comments regarding a potential CBS logo. The focus group participants indicated that they were pleased with the visioning process and were happy to participate in this process.

2) Phase 2: Executive Meeting:

The second step in the strategic visioning process was the meeting of the CBS Executive for a Visioning Strategic Planning Retreat. This retreat was held on December 3, 2006 in Toronto and facilitated by Dr. Jennifer Gibson, a strategic retreat facilitator (CLICK HERE FOR THE MINUTES FROM THE EXECUTIVE MEETING) The purpose of the retreat was to develop a draft strategic plan for the society, including mission, vision, and strategic operational priorities. (Logo development was outside the scope of this retreat.) See below.

 

DRAFT

Revised CBS Mission Statement (2007) DRAFT

The Canadian Bioethics Society (CBS) is a bioethics* member-driven organization that:

Fosters interdisciplinary networks of individuals and organizations to collaborate and support each other in bioethical theorizing, research, practice, policy development and public engagement.

Recognizes and seeks to support different publics (stakeholders) including professional ethics staff, academics, researchers, students, trainees, volunteers committed to ethics work, enablers of ethics work in society, individuals and institutions involved in setting public policy, and people interested in ethics.

Supports and mentors students and trainees.

Engages the general public in the discussion, education and public policy development around ethical issues.

Facilitates the development and dissemination of leading practices, the promotion of excellence in bioethics education, research policy, and capacity-building.

Promotes an understanding of the unique impact of the Canadian context on Bioethics issues.

*Definition of Bioethics: Bioethics is understood in its broadest sense to include critical descriptive and normative work, theoretical and applied work, and research, professional and practice focused endeavors in areas of clinical, organizational, academic, research, political, environmental, and global arenas.

2020 Vision Statement (DRAFT):

Tagline: Advancing the Wellbeing of Canadians through Bioethics:

The CBS seeks to advance the health and wellbeing of the Canadian public by supporting and promoting effective work in bioethics through the promotion of:
leadership and collaboration in bioethics nationally;
teaching, education and knowledge dissemination in bioethics;
inter-professional and inter-disciplinary networks and communities of practice where members can share ideas and collaborate around bioethics education, research, policy development and practice;
theoretical and practice-based approaches to bioethics;
respect, tolerance and mutual respect that allows vigorous debate of complex topics without fracturing the community;
diversity, inclusivity and mutual respect of the rich bioethics perspectives in the Canadian community;

2020 CBS Strategic Operational Priorities (DRAFT:

In its Operational Activities and financial decision-making, the CBS will seek to:
Continue the annual CBS conference;
Enhance networking & peer support in bioethics;
-create foray for discussion, reflection and dialogue in bioethics
-create a searchable database of members
-support regional and national community building
-explore partnerships (national/regional/local)
-support less visible sectors e.g., northern Canada
-provide more language and cultural translation for more effective collaboration between Anglophone and Francophone Canadians.
Promote capacity-building and education in bioethics;
-support academic and professional training in bioethics
-support students at all levels in bioethics

Support the identification and sharing of leading practices, ideas and approaches in bioethics;
-support research and academic exploration of bioethics topics
-support the sharing & dissemination of practice-based ideas and approaches in bioethics
-examine effectiveness in bioethics practice
-set agenda for bioethics practice in Canada
-promote outreach and dissemination of academic and practice-based work in bioethics
-continue to examine feasibility of Canadian Bioethics Journal
Support an in-depth examination or research or advocacy on specific issues of interest in bioethics and Canadian society through working groups;
Enhance communication/connectivity across the society (internally and externally);
-explore website and other technological communication innovations
Further the examination of professional issues in bioethics;
-Examine credentialing, professionalization, working conditions
Engage the public in topics related to bioethics
Pursue logo development and other strategies for marketing
Continue to find creative funding opportunities to sustain CBS and its activities.

3. Phase 3: Membership check The purpose of phase 3 is to seek comment from the membership regarding this draft strategic plan using the feedback form provided. Via the CBS Website, members are invited to give feedback on the draft mission, vision, and strategic operations (CLICK HERE FOR THE FEEDBACK FORM). The deadline for comments is MARCH 30, 2007.

Phase 4: Final approval of CBS strategic plan Then at the Annual CBS Business Meeting on May 31, 2007 at the CBS conference (Joint Ethics Conference) the final strategic plan will be presented for approval by the membership. Visit www.utoronto.ca/jcb/ethicsmatters for more information about this conference.